Increase the attention for your brand
GEA
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Spots :6
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Deadline :30/05/22
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Sprintday :31/05/22
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Location :Den Bosch
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Status :Open for registration
1. The challenge
Increase the attention for your brand
There is competition for the best candidates, but the business landscape is large and the brand awareness of BtoC companies (think of supermarkets or companies like bol.com) is greater than that of technical BtoB companies. So how do you win the attention of the (technical) candidate? In short, how can you increase the attention for your brand among generation Z (1995 - ), what do they need of a company and what do they need to know of a company?
Important details: A roll out timeframe 1 year
2. The why
Why is this challenge important?
The attention of the technical candidate is too little. How do you win the attention of this technical candidate?
3. The solution
What outcome are we looking for?
What kind of plan? Which tools do you want to use? How will this contribute to meet the KPI you choose, to increase brand awareness for GEA?
4. Expectations
What do we expect from the participants?
We are looking for 6-8 students of Tilburg University
Participants
We are looking for:Rewards
- Gain experience
Enhance your CV
Connect with like-minded people
Receive a certificate of participation
SDGs

Timeline
Start interaction
Start interaction
25/04/22
Be enthusiastic about the challenge
Be enthusiastic about the challenge
30/05/22
Sprintday
Sprintday
31/05/22
Finish
Finish
31/05/22
About us
GEA
GEA is one of the largest technology suppliers for food processing and a wide range of other industries. The global group specializes in machinery, plants, as well as process technology and components. GEA provides sustainable solutions for sophisticated production processes in diverse end-user markets and offers a comprehensive service portfolio.
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