Friesland Campina feeds people in many parts of the world with nutritious and affordable dairy products. With 20,928 employees and branches in 29 countries, Friesland Campina's products find their way to more than 100 countries through marketing and sales offices, partners and distributors.
Identify key customer segments for FrieslandCampina's 'Biodiversity Boosters' platform, understanding their motivations and creating an appealing online platform where supply and demand meets.