Challenge: Towards a Fossil-Free Service Network for Lely-Owned Centers
Background
Lely operates several Lely-owned Centers, which are fully owned by the Lely holding
company. This ownership structure provides greater control over operations, offering a
strong foundation to implement impactful sustainability strategies.
From a sustainability perspective, mobility emissions from these centers fall under Scope 1
and 2. Annually, this represents a significant volume—around 500,000 kg CO₂, with
approximately 80% of these emissions stemming from the use of service vans.
These vehicles often make ad hoc trips over long distances, posing challenges in
transitioning to electric mobility, particularly due to the limited range of current EVs. While
electrification is one solution, Lely recognises that a fossil-free future may involve multiple
technologies, such as hydrogen, depending on how the market evolves.
The Challenge
How can Lely transform the service fleet of its owned centers into a fossil-free operation, in
a way that is both realistic and actionable?
This is not just about replacing vehicles. Transitioning to EVs or alternative fuels will likely
require rethinking service planning, vehicle availability, and even the way service is
delivered.
Scope of the Challenge
Deliverable
Create a Service System Blueprint (visual system design) that clearly shows how the new
service process for the center is organized taking the following aspects into consideration:
A Service System Blueprint is a visual representation of:
Create a Service System Blueprint (visual system design) that clearly shows how the new
service process for the center is organized taking the following aspects into consideration:
A Service System Blueprint is a visual representation of:
As an international family business in the agricultural sector, we spend every day making farmers’ lives easier with innovative solutions and tailored services. We offer solutions for almost all activities in the dairy farm: from milking to cleaning. We provide advice on how to organise a dairy farm smartly with the use of management systems. Our vision and the needs and demands of our clients are the things that drive and inspire us.
Something we do since 1948: in this year brothers Cornelis and Arij van der Lely introduced the finger wheel rake to the market: one of our first inventions that made a substantial change in the traditional way of working on the farm. There were many more innovations with only one purpose: making agrarian life easier and working together for a sustainable, profitable and enjoyable future in the agricultural sector.
